LinkedIn masterclass

Handle LinkedIn like a pro

In our blog, we share best practices, tips and news to help you take your LinkedIn marketing to the next level. Want to go even further? Come to our in-person training or webinar and learn everything from us.

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How to reach customers on LinkedIn - tips for B2B companies

How to reach customers on LinkedIn: Practical tips for B2B companies

LinkedIn is no longer just an online CV or job search site. For B2B companies, it has become one of the most important channels for acquiring new contacts and building trust. How to reach customers on LinkedIn in a way that doesn’t feel like spam? In this article, we’ll look at specific practices to help you understand how to find clients on LinkedIn, how to connect with them […]

How to increase your SSI on LinkedIn - 10 specific tips

How to increase your SSI on LinkedIn: 10 concrete tips from practice

The Social Selling Index is one of the most important metrics on LinkedIn. Yet most people only pay attention to it when their reach drops significantly or they have trouble getting quality leads. LinkedIn’s SSI is an accurate indicator of how well you are doing with your personal brand. Higher scores usually lead to more visibility and faster trust building. Today, we’re going to give you tips on how […]

LinkedIn Premium - is it worth it for Czech professionals?

Linkedin Premium: Is it worth it for Czech professionals?

Linkedin is now the largest professional network in the world and has more than 2 million users in the Czech Republic. For many companies, freelancers and employees it is the main platform for networking, business and branding. Yet many professionals are asking themselves: Does it make sense to invest in Linkedin Premium? To answer this question, we take a closer look at the features of the paid version with specific uses for […]

LinkedIn training for your business - presentations

LinkedIn training for your business: how to succeed and gain leads

LinkedIn has become the largest professional network in the world and its importance in Czech B2B is constantly growing. Businesses that know how to properly present their profile, communicate with contacts and publish content gain a competitive advantage.

LinkedIn groups - how to use them for networking

LinkedIn Groups: How to use them for networking and lead generation

LinkedIn groups are an often overlooked but very effective tool for relationship building, networking and generating quality leads. If you know how to use them properly, they can become an invaluable part of your B2B strategy, and your SSI index will thank you. In this article, we’ll show you how LinkedIn groups work, how to appear professional in them, and how to get relevant business leads from them. How do […]

When to post on LinkedIn - calendar with time

When to post on LinkedIn? Tips for maximum reach

LinkedIn is a powerful tool for personal and business marketing. Whether you’re building your brand, reaching out to new clients or sharing know-how, one of the most common questions is: when to post on LinkedIn to ensure your content has the greatest reach? Because the time of publication plays a crucial role in how many people see your post and the reactions it gets. In this article, we’ll show you the best times […]

Personal branding on LinkedIn - introductory graphics

LinkedIn profile: How to build a personal brand that actually works

In today’s digital age, your LinkedIn profile is often the first thing people find about you. Whether you’re an entrepreneur, an expert, or an employee at a company, strong personal branding can open doors to new contracts, collaborations, and career opportunities. But a well-built profile isn’t just about a photo and a position – it’s about strategy. In this article, we look at how to optimize […]

LinkedIn profile on laptop - stock photo

LinkedIn profile: Who viewed my LinkedIn profile and how to use it to build contacts

Today, a LinkedIn profile doesn’t just serve as a digital CV. It has become an important tool for establishing new professional relationships, strengthening your personal brand and finding business opportunities. Yet many users don’t take full advantage of one feature that has tremendous potential: the overview of who has viewed my LinkedIn profile. Did you know you can actively use this feature to make new connections and build relationships? […]

Sales Navigator from LinkedIn - an advanced tool for salespeople

LinkedIn Sales Navigator: the tool that will change your approach to sales

LinkedIn Sales Navigator is a tool that fundamentally changes the way you approach sales. It will be especially appreciated by professionals who want to find, reach and build relationships with potential customers more effectively. How can LinkedIn Sales Navigator help you streamline your sales process, what features does it offer and what is its pricing plan? Today, we’ll take a look at […]

A man managing a LinkedIn profile on a computer

How does LinkedIn work? A complete guide for beginners and advanced users

LinkedIn is the world’s largest professional network, offering countless opportunities for networking, building your personal brand and making new business contacts. Whether you’re new to the platform or looking to refine your strategy, this guide will walk you through the key steps – from registering and optimising your profile to expanding your professional network, creating content and leveraging PPC advertising. You’ll also learn how LinkedIn works […]

More than 900 million users worldwide use LinkedIn

How to succeed on LinkedIn? We know which industries do well on it

LinkedIn is now the world’s most important professional platform with more than 900 million users. This makes it a great social network for networking, business collaboration and branding, especially in sectors such as IT, finance and e-commerce. We have already discussed an important metric called the Social Selling Index (SSI) index in our e-book. So today, we’ll look at the most successful business sectors. What are the […]

How to write a successful LinkedIn post - screenshot

How to write a successful LinkedIn post? The Complete Guide

LinkedIn is a powerful platform that allows you to build your personal brand, inspire your professional circle and expand your network of contacts. However, to ensure that your posts start yielding results, we recommend focusing on a few basic principles. Our first recommendation is: Don’t follow tutorials like these. At least not literally. It can easily happen that you get lost in them and end up writing nothing. […]

Is LinkedIn advertising really that expensive? - illustrations

Is LinkedIn advertising really that expensive?

LinkedIn advertising can seem very expensive compared to advertising on other social networks. It is true that companies will pay more for advertising on this social network, but this is often positively reflected in the number of leads and their value. In today’s article, we’ll look at why you should try LinkedIn advertising despite the initial higher cost and why it pays to […]

Client acquisition via LinkedIn - illustration

How to effectively use LinkedIn to acquire new clients in the Czech Republic

How to effectively use LinkedIn to acquire new clients in the Czech Republic is the topic for this article. LinkedIn is a great tool for acquiring new clients. It had over 2 million users in the Czech Republic at the beginning of 2024. You don’t even need its paid add-on Sales Navigator to acquire leads effectively. How to do it? Article content Make sure you optimize your profile between […]

LinkedIn Premium - Feature Comparison

LinkedIn Premium and Sales Navigator. What’s the difference between them and which is best for you?

LinkedIn is not just a social network for finding jobs or interesting projects. In addition to the basic version, there is LinkedIn Premium and LinkedIn Sales Navigator. What can you use these subscriptions for and how do they differ? We’ll look at that in today’s article. Content of the article So many versions of one social network? Here’s a quick overview for a quick understanding The three versions of LinkedIn differ […]

Optimising your LinkedIn profile - illustration

Optimising your LinkedIn profile: Tips for Czech professionals

Completing your LinkedIn profile correctly is important for both your potential contacts and the LinkedIn search engine. You can engage users with important information and people interested in your products and services will find you much faster. You can get interesting results even without LinkedIn Premium. So how do you optimise your LinkedIn profile correctly? That’s what we’ll look at in today’s article. Article content What will get you noticed first? The banner and the photo Let’s start […]

How SEO works on LinkedIn - illustration

How does SEO work on LinkedIn? Make yourself visible in search results

Find out how SEO works on LinkedIn in this article. Anywhere you can search, you can apply SEO strategies, and LinkedIn is no different. But how do you get to the top of the search rankings? At Get Leads, we’ve been doing this for a long time because we know that the key is a properly optimised LinkedIn profile. We’ll look at how to do that in today’s article. […]